John Hoerner

Praise for How to Sell

An essential read for anyone in retail or anyone who wants to understand retail better

Mike Sharp, CEO of Debenhams

So simple (...) you'll wish you had thought of it yourself

Christophe Roussel, Former head of Tesco International sourcing

Anyone who reads this book will have a major advantage over their rivals in the race to the boardroom. It should be a mandatory set text on every business and retail marketing course.

Nicholas Coleridge CBE, President of Condé Nast International

An essential read for anyone in retail or anyone who wants to understand retail better

Mike Sharp, CEO of Debenhams

So simple (...) you'll wish you had thought of it yourself

Christophe Roussel, Former head of Tesco International sourcing

Anyone who reads this book will have a major advantage over their rivals in the race to the boardroom. It should be a mandatory set text on every business and retail marketing course.

Nicholas Coleridge CBE, President of Condé Nast International

An essential read for anyone in retail or anyone who wants to understand retail better

Mike Sharp, CEO of Debenhams

So simple (...) you'll wish you had thought of it yourself

Christophe Roussel, Former head of Tesco International sourcing

Anyone who reads this book will have a major advantage over their rivals in the race to the boardroom. It should be a mandatory set text on every business and retail marketing course.

Nicholas Coleridge CBE, President of Condé Nast International