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  • Could hardly be more relevant ... it feels like a light switch being flicked on

    Owen Jones
  • Transformative and revolutionary ... offers us a necessary and critical way forward

    Robin DiAngelo, author of White Fragility
  • The most courageous book to date on the problem of race in the Western mind

    New York Times
  • Vital and hopeful ... Whether you're an institution ... or an individual in moral paralysis, dumbfounded by the febrile emotions now at large ... you are not alone; hope is on its way

    Colin Grant, Observer
  • Shocking and provocative … he uses his personal story to make his arguments so skilfully that the book is both a memoir and a strident call to arms

    Irish Times
  • An electrifying combination of ethics, history, law and science, bringing it all together with an engaging personal narrative … an essential work for anyone who wants to go beyond an awareness of racism to the next step

    The Voice
  • One of the US's most respected scholars of race and history... Kendi's argument is brilliantly simple ... he rejects the idea that racism is born out of ignorance. Racism, history shows, is born out of its profitability and utility ... His honesty ... is one of the most powerful elements in this compelling book

    Afua Hirsch, Guardian
  • Gives us the tools to make changes in our own lives and society at large. A must-read

    June Sarpong, author of Diversify
  • Makes clear how we all must engage in the essential soul-searching to understand our own racism and the personal action required to become antiracist

    Lord Herman Ouseley, former Chair of the Commission for Racial Equality and of Kick It Out
  • This is no guidebook to getting woke ... Never wavering, Kendi methodically examines racism through numerous lenses: power, biology, ethnicity, body, culture, and so forth. This unsparing honesty helps readers, both white and people of colour, navigate this difficult intellectual territory. Essential


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