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Quentin Willson

Grit, Rigour & Humour

Grit, Rigour & Humour

The INEOS Story

Summary

'Manual for success' The Athletic

With an opening chapter by Sir Jim Ratcliffe

To mark the 25th Anniversary of the founding of INEOS in 1998, seven leading specialist authors tell captivating narratives about the seven main strands of INEOS's business, including its core chemical business to its ventures into sport, automotive, consumer goods, sustainability, next generation and philanthropy.

Business journalist Dominic O'Connell appraises INEOS after 25 years, with a particular focus on its last five years. Former Sportswriter of the Year Patrick Barclay writes about INEOS's involvement in sport, ranging from the America's Cup to cycling, athletics and Formula 1 racing. Motoring journalist Quentin Willson writes about latest strand to INEOS's business, the launch of the Grenadier, a phoenix from the ashes story following the demise of the Land Rover Defender. Business and Consumer Insight journalist Steph McGovern writes about INEOS's move into the consumer goods sector with brands such as Belstaff and INEOS Hygienics, so vital during the Coronavirus pandemic. Technology and Science journalist Sean Keach explores how INEOS is investing in sustainability and its journey to Net Zero. Lord Sebastian Coe writes about INEOS's commitment to the next generation, with a particular focus on INEOS's worldwide exercise initiative 'The Daily Mile' for children, and the 'Forgotten 40' - the 40% of the UK's young who are affected by a lack of basic resources. Finally, Sir Andrew Likierman writes about the various philanthropic projects that INEOS has launched and is involved with, and the importance the company places on giving back to the community.

Grit, Rigour & Humour offers a balanced insight into one of the UK's most valuable companies, one which remains a chemicals company at its core, but has expanded rapidly over the past decade into one with interests in many diverse walks of life.